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market research What Is Market Research? Market research involves gathering, analysing and interpreting information about a market. This information could include your customers, competitors and industry dynamics. Using this information, you can identify opportunities, mitigate risks and better understand your target audience. Types of Market Research: Primary
researchgate Scholarly knowledge graph is a knowledge graph that is used to represent knowledge contained in scientific publication documents. The information we can find in a scientific publication document is as follows: author, institution, name of journal/conference, and research topic